For several years Realtors have been trying to figure out the "online neighborhood" solution to effective marketing. There have been a number of attempts at creating sites that drill down to very local targeted markets.

Seth Godin, marketer extraordinaire, has a list of 56 things that can get you more traffic to your blog. It's a great list that tackles some of the most important topics; good posts, be the expert in your field, include and answer comments and much more.

There is no proof whether search engines like words or numbers in a URL. Anyone can add any keywords to the address even if it's not relative to the content.

My recent post here (which I duplicated on RealtyBlogging here) generated this comment on the other blog in reaction to my response to Caroline below:

I just got done reading that response you made to Caroline about business blogging. Interesting. But what caught my eye was the last sentence: Blogging engenders a certain level of trust that simply can't be accomplished through a static website. Explain this. How is that trust generated? Is it because Blogs are basically interactive by nature, allowing readers to put their comments in the Blog? Thus giving them the feeling that their opinions are important (which they are)? You can't get that in a static site because no comments are possible or even wanted. But that is what blogs are about: Feedback! But does that engender 'Trust'?

I thought my answer to this question would be of value to our RealBlogging readers so here it is:

The California Association of Realtors (CAR) recently issued their 2006-2007 Internet vs. Traditional Buyer Real Estate Research Report. CAR notes that "This report provide some insights to the changes that have been taking place among consumers in the real estate market, driven in part by the increased use of the Internet." Some of the report's key findings are:

• The typical buyer is now an Internet buyer.

• Buyers report that the Internet provided a greater sense of control over the home buying process.

• Most buyers considered the Internet as an information resource rather than as a substitute for a real estate agent.

• Internet buyers were generally more satisfied than traditional buyers.

And most important from my perspective "

I posted back in February that Blogging Systems was accepted as the editor of PubSub's Real Estate and Real Estate Finance Community Lists. We're happy to announce that "The Real Estate List" is live, so check it out and let us know what you think?

With new real estate blogs being created each day, it's estimated that there are thousands of real estate blogs currently in the blogosphere. The list we amassed consists.....

GUEST POST
by Chris Bubny editor, Realty Blogging

Here are some bullet points relative to my topic from today's RISMedia Power Broker Forum: How to Make Things Work - Grow, Integrate, Enable:

This month's Power Broker Network Report from RISMedia contains some interesting content to consider relative to blog marketing. John E. Featherston, CEO & Publisher of RISMedia notes that the cover story, Online Advertising's Exponential Increase, suggests that "retooling marketing efforts (online) is critical to capturing the modern consumer. The Report cites a Clickz.com survey of advertisers in finding that "spending on blog and wireless marketing sites at 2% of the online budget. Blog advertising should grow 43%..."

According to the just released 2006 Realtor"? Technology Survey, internet leads are the third highest source of leads for Realtors following only referrals and repeat business. The percentage of respondents receiving leads from the internet increased from 30% in 2005 to 42% in 2006. According to the survey, however, only 21% of the respondents are satisfied with the number of internet leads they receive. In addition, less than 15% of those participating in a lead generation program are satisfied with the results.